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Powloh is the new project from Philippines born, Melbourne based multidisciplinary artist, Paulo Guina. The producer has spent years creating music under a different alias and cutting his teeth on dat live ting with Allday, as DJ and friend since 2012. Now bringing his talents to the front with the release of first single Way Away, the perfect introduction and taste of what’s to come from the newest member of the Elefant Traks family.
In the midst of creating new music, there became an apparent split between two different sounds. One was the continuation of his previous project, the other was a whole new thing. This is how Powloh was born, something that naturally occurred, needed it’s own lane and was here to stay.
Consciously breaking a lot of rules, Powloh puts pop and electronic to the forefront while swaying between indie and R&B with a sound heavily influenced by hip-hop. With an air of melodic post-rap style flow and a hint of bravado, it all intertwines amongst a mix of emotions throughout the stories he tells.
A true DIY artist, Powloh does it all himself. From the production to the instruments, the songwriting and vocal performances, to the mixing and mastering, he creates and records all of his work from his home studio in Melbourne. Preparing to release a bigger body of work down the line, ‘Way Away’ offers insight into the big things to come for Powloh.
Keep your eyes on this artist, he’s about to take flight.